When We Believe The Lies (Because of Clever Marketing Tactics)
It has been known for decades that industrial seed oils are the worst refined food products on the planet, so toxic, we may even say poisonous. They were initially designed for fuel but couldn’t compete against the growing petrochemical empire, and were pushed aside. How do you get rid of billions of barrels?
Could you give it to the people?
Let’s use marketing methods similar to smoking cigarettes and we’ll fool them to eat anything!
They may not have said this word for word, but we can imagine it was pretty close.
We know that natural, whole foods are best for our bodies, delicate machinery that requires":
Proper fuel (macronutrients),
Water (can your car run without water? No!),
Oil (fats),
Extras — all those things we rarely think of until they’ve been used up or required at certain times: window liquid and anti-freeze (micronutrients), and
TLC — TOTAL loving care, including inside-out cleaning, and changing of oil. Would that be showers but also liver detox and enemas?
Can you see how we care more for our vehicles than our bodies?
Have you recognised that fats appear in two places?
Fats are essential for life, yet they have been depicted as disease-causing substances (for gain). The point was to spread misinformation using fake studies. Fats have never been the cause of disease and neither has cholesterol. But you see, you cannot be healthy! It doesn’t generate money! The system needs sick people:
The Ultra-processed Food industry makes sick people
The Pharmaceutical industry needs sick people
The Health System becomes overburdened, stretched to its limit so that at one point or another, it is privatised. And so, to pay your medical bills, you’ll have to sell your house!
You are sick so you need to be injected with…
This is why we are facing a new age of demonising foods such as meat and eggs, which are super-nutritious and contain ALL the required nutrients for the body.
For the last few decades, marketing has also provoked a huge rift between “normal people” and “plant-based eaters.” Now it is acceptable to eat ultra-processed junk because it is “better” for the planet. This could not be a more obvious LIE!
If you read the label of those so-called plant-based food products, they often have no plant in the list of ingredients but a bucket full of chemical (man-made toxic) additives. These products are also worse for the environment, destroying millions of acres every single year and displacing wildlife until nowhere is left for them. Palm oil, the favourite junk fat, has destroyed most of Indonesia's flora and wildlife to provide the world with cheap fat that is toxic to the body. Palm oil and coconut oil are not similar in structure and not used similarly in the body. One is healthy, the other isn’t. That’s why not all fats are created equal and do not have the same properties and effects on the body.
Palm trees in an idyllic place… ss they should.
This is what you would expect Indonesia to look like; however, I urge you to click the picture or type “Palm oil plantation” in your browser.
Indonesia is the world's largest producer of palm oil, with nearly 14.9 million hectares of palm oil plantations. The majority of Indonesia's palm oil plantations are located on the islands of Sumatra and Kalimantan.
So-called plant-based meat-replacements are as toxic as drinking chemical from a bottle.
So, if you want to become a better human being and be vegan, then you must buy whole foods and cook from scratch. Better yet, grow your own food, because that’s the only way to be good to the planet.
Monocroping, faster crop rotation and overuse of pesticides, has destroyed the top soil and soon the earth will become infertile because the soil microbiota and nutrient-rich soil has been whipped by years of conventional farming.
Not only do you need to consume whole foods, but to be good to the planet, you must eat organic or biodynamic plants.
This is a very complex problem and I am sure many will feel infuriated because they feel strongly about animal welfare. The issue is if YOU BUY industrial meat, you are part of the problem. If you eat organic meat from a farm that respects its animals, where is the problem?
Humans are omnivores, not carnivores, not herbivores. Humans were designed to be opportunistic, consuming in-season and local produce. Who can say today, they eat according to nature, in season and according to their body needs?
I think the answer is probably, NOBODY!
We eat food that has travelled thousands of miles to reach our supermarkets, sold at ridiculous prices, often out of season. We are approaching Christmas and yet the aisles of supermarkets in the UK are packed full of berries, tomatoes and watermelons.
Our buying patterns are the key to a healthy world and earth.
Let me ask you a question: If you pay £0.20 for a cucumber, how much do you think a farmer gets? Probably £0.01 or less. Farmers have been forced to produce quantities to survive supermarkets’s unrealistic and oppressive demands. Tesco has been known to blackmail farmers, making headlines a few years ago. What came from this? Nothing!
Nothing has changed.
“Our buying patterns are the key to a healthy world and earth.”
This article was initially about Sainsbury’s lies, somewhat, I deviated a little bit. My point was to expose the lies we believe as a result of clever marketing campaigns. The latest from Sainsbury’s has been on display for a couple of years now, about their initiative to reduce plastic use.
Sainsbury’s claims they will half their use of plastic by half by 2025.
If you shop at Sainsbury’s, you may have seen the poster.
This is what Sainsbury’s displays:
To deliver on our plastic reduction commitment, we’re…
- Making our packaging lighter
- Replacing plastic, where we can
- Making recycling easier for our customers
- Removing plastic completely, where we can
- Offering reuse and refill options to our customers
The truth about their plastic is not to reduce their use of plastic as they claim, but to use LIGHTER plastics to meet their criteria.
Again, if you shop at Sainsbury’s, you may have discovered wide ranges of applications, like meat sold vacuum-sealed in a thin layer of plastic film or onions sold in plastic-lined paper bags.
To make you believe they care and you shop there instead of other supermarkets, they use clever marketing campaigns, and most people who care for the environment, will fall for it. It’s natural, right?
If we shop at a supermarkets for fruits, vegs and meat, then we are part of the problem. The era of supermarkets must be over. We need to restore the high streets with a trustworthy fishmonger, butcher and green monger.
We — as consumers — must buy directly from farm to provide farmers with the funds to produce quality over quantity.
Millions tonnes of foods in the UK are wasted by the current food chain, and this must stop.
Click the button below for a must-read in-depth article on food waste.
While we want to applaud Sainsbury’s for their efforts in halving the weight of their plastic use, we may want to ask why supermarkets are at the root of the problems by being the most plastic-hungry.
Every supermarket aisle is full of plastic. Let’s not mention all those plastic toys, food containers, plastic crockery, buckets and boxes, freezer bags, cosmetics, personal care products and household cleaning products in plastic bottles — and plastic clothes.
Two common plastics, polyester and nylon, account for 69% of all the materials used in clothing globally and that number is expected to increase to 75% by 2030. Approximately 63% of the materials used for clothing are virgin plastics, compared to 3% of recycled fabrics. Around 100 billion clothing items are produced globally and nearly 10% are thrown away yearly.
Other plastics used in clothing manufacture include:
Acrylic: A synthetic fibre that contains plastic.
Polyester: Made from petroleum-based polymers, which are a form of plastics.
Polypropylene: Used in textiles that need to have moisture-wicking and quick-drying properties, commonly found in activewear, thermal underwear, and outdoor clothing.
Spandex (Lycra or Elastane): Typically blended with other fibres to provide stretch and elasticity (commonly used in activewear, swimwear, and form-fitting clothing).
Recycled plastic: Recycled plastic fabrics can be made from plastic bottles (release microplastics when washed), like fleece, velvet and fake fur.
plus, PVA (polyvinyl alcohol or PVOH): Dissolvable plastic used in laundry sheets and dishwasher pods — producing microplastics that end up on your clothes and in the oceans.
“Two common plastics, polyester and nylon, account for 69% of all the materials used in clothing globally and that number is expected to increase to 75% by 2030.”
These statistics only come to pass if WE CONTINUE on our consumerism path, neglecting the environment, our health and those we love.
Let’s face it. We know these are toxic and yet we find excuses to resist changing our habits, because… well, there is always a pill for that…